This is a compensated campaign in collaboration with Allstate Foundation® and Latina Bloggers Connect. All opinions are my own.
Since the release of the Ray Rice video, more people are discussing domestic violence. As someone who’s been involved in abusive relationships, I’m encouraged by the dialogue and know it needs to continue. Domestic violence affects 1 in 4 women in their lifetime, that’s more women than breast cancer, ovarian cancer and lung cancer combined.
Not all the abuse is physical, financial abuse happens in 98% of all cases of domestic violence and it’s one of the most powerful ways an abuser uses to keep his victim trapped. If the victim has no money, or her credit has been ruined-she can’t rent an apartment. She cant do or buy anything- she’s stuck. Feeling like there’s no way out is a hopeless feeling.
The Allstate Foundation is trying to help. Since 2005, the Allstate Foundation has invested more than $40 million across the country to help victims of domestic violence. They’re investing more than half a million dollars in the Purple Purse Challenge. The more donations each nonprofit receives, the more it can compete for Allstate Foundation incentive funding. Go to PurplePurse.com from now until Oct. 3 to join the Challenge and help a nonprofit near you.
Actress Kerry Washington has been named the campaign ambassador, and she’s designed a limited-edition purple purse to help raise awareness. The Allstate Foundation is making Purple Purse Charms available for women to hang on their purse’s to show their support. You may pick up a Purple Purse Charm for yourself at any Allstate agency.
The good news is you can help with or without a purse charm. Please help support the Purple Purse Challenge by visiting and donating.
If you know someone that’s being abused, or if you yourself are being abused, please get help! Call the National Domestic Violence Hotline (or have someone call it for you!) at 1-800-799-SAFE (7233). There is a way out-there are people willing to help you.
*Kerry Washington photo credit Allstate Foundation website.
